The President expressed his special satisfaction "for the fact that, for the first time this year, all the important operators of the tourism sector in the province of Famagusta managed to join forces and proceed with the implementation of a coordinated online campaign to promote the tourism product of the region abroad", the President expressed of the Famagusta Tourism Development and Promotion Company, the mayor of Ayia Napa, Mr. Christos Zannettou. As he pointed out, "united and through such partnerships and collaborations, we can achieve significant benefits for our province". Mr. Zannettou praised the attitude and contribution of all the municipalities and agencies in this effort and thanked all the members of ETAP Famagusta and the private individuals who from the first moment supported this project, realizing its importance. He also emphasized the importance of corresponding actions, as he said, they can contribute to the goal of further upgrading the services provided in the hinterland, that is, the communities of Famagusta province, in the coming years.
This is the first coordinated and large-scale online promotion campaign, which is implemented with the cooperation of ETAP Famagusta, PASYXE Famagusta, the municipalities of Ayia Napa and Paralimni, Hermes Airports and other private individuals, businessmen and hoteliers in the area. The campaign with the slogan "Live unforgettable moments", started in April 2024 and will last until November, while it marks the beginning of a new era in the promotion and promotion of the tourism product of the region, as it addresses a number of important markets for tourism, including the United Kingdom, Sweden and the other Nordic countries, Germany, Switzerland, Austria, Poland, France and on the other hand leverages innovative tools and platforms for targeted promotion such as Sojern, Channel Factory and but.
ETAP Famagusta, as the official agency for the development and promotion of the tourist product of the region, plays an important role in the whole project, however, the contribution of organizations such as PASYXE Famagusta, which undertook the implementation of the campaign, the municipalities and communities of the region, the Deputy Ministry of Tourism and other important bodies in the field of tourism. For his part, the President of PASYXE Famagusta, Mr. Panagiotis Constantinou, after thanking the hoteliers who supported this initiative, sent the message that "in such a demanding, enigmatic and competitive year for tourism, only through such coordinated actions we can achieve efficient and immediate results for our region". He even sent the message that "the hotel industry is always ready to contribute decisively to the promotion and upgrading of the tourist product of the region with the aim of further lengthening the tourist season, as it is the economic lifeblood of many businesses and hundreds of families in the region". At the same time, Mr. Konstantinou called on those who would like to contribute and support this initiative, to do so immediately.