Like millions of Americans, Shannon Smith found herself unemployed in the pandemic. Initially, she was fired from her job as a waitress. Then he started working as an online fitness coach, but he needed to work 10 hours a day to make $ 1.000-2.000 a month.
And so, in July 2021, he decided to change course. She started using her TikTok and Instagram accounts to promote tools and online programs that help someone build wealth.
By October, her business had launched and her TikTok account had exceeded 40.000 followers.
Since then, Smith has been making about $ 8.000 (almost € 7.500) a month in passive income through the commissions she gets from her social media advertising posts, she tells CNBC. In fact, many of these posts are old, so for much of her income she does not even have to work. She also has revenue from subscriptions renewed to the training programs she has sold. "The nice thing is that I work only two hours a day, mainly posting on social media.
"When people ask me how they can build a business that generates passive income, I tell them it's a lot of work in the beginning, but it pays off in the long run," he explains.
Her tips are:
1. Automate your business: Create a product that does not require much maintenance, automatically set up emails that remind your product to potential customers who have shown interest.
2. Do not try to invent the wheel: The key to going viral is to follow others on social media and see what people are interested in.
3. Solve a problem: Your product should help the public in their needs or in achieving a goal.
4. Get personally involved with the audience: Reply to comments and messages on social media, live on Instagram and TikTok, to gain real personal relationships with your audience.
5. Be selective about the products you promote: Smith suggests choosing products that many more promote (shows that they are successful), have a low percentage of returns and positive reviews on Google.
MoneyReview
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