Efforts are underway to create the "Made in Cyprus" name, which will allow companies to access new markets and increase their exports.
In the context of a press conference for the presentation of the activities of the Ministry of Energy, the Minister of Energy Natasa Pileidou stated that The aim is for companies to be able to have the "Made In Cyprus" mark with certain criteria, which is accompanied by a advertising campaign by the Ministry with the aim of giving them access to new markets, with the ultimate goal of increasing exports.
The above project runs under the "umbrella" of trade policy and in addition to the sponsorship plans and the national action plan for the promotion of Cypriot wine. At the same time, a tender has been announced for the promotion of halloumi as a Product of Protected Designation of Origin.
Finally, the Minister referred to the upgrade in the field of registration and service of companies, but also to the evolution of the Rapid Activity Mechanism, which contributed to the descent of 22 companies in Cyprus to a Business Facility Unit in January 2022 as part of the new strategy for activity of foreign technology companies or other activities in Cyprus.
kathimerini.com.cy